Showing this week at The Wolverhampton Grand, Elf The Musical - a stage adaptation of the festive family favorite film - brings Christmas cheer in sleigh-loads. Brought to us by World’s Biggest Productions, this all-singing, all-dancing snowy spectacular combines original music, an indefatigable ensemble of performers, and stunning visual effects to make for a joyful and entertaining night out.

The story revolves around the hapless Buddy, a human who has been raised by elves in the hustle and bustle of Santa’s arctic workshop. Upon learning of his human family's existence, he trades his life of wide-eyed candy-cane wonder for the grime, grump and grind of New York in search of family and belonging.

Amongst the cynicism and drudgery of The Big Apple, his idiosyncrasies loom large. A series of comical misunderstandings ensue as our protagonist struggles to find his place in the world - Will Buddy the Elf’s endless optimism win out? Or will his Christmas spirit be crushed?

The story reaches its crescendo when Santa himself crash-lands in Central Park, spelling disaster for Christmas. Only Buddy can save the Day!

Jordan Conway in the title role is tirelessly enthusiastic, excitable and charming. In contrast, Barry Bloxham serves up pessimism and solemnity as Walter Hobbs, Buddy’s biological father. Natalie Gray, Karis Lomax and Nikita Coulon deliver extraordinary vocals in their supporting roles, and the entire ensemble shine in group numbers.

Fans of the film will be delighted by the inclusion of the most iconic moments - indeed the show's greatest strength is its loyalty to the beloved Christmas classic. The catchy original songs by Matthew Sklar and Chad Beguelin only add to the story. 'The Story of Buddy the Elf' in act two is a full-ensemble extravaganza, which is a joy to behold.

Whilst some of the jokes carried forward from the film seem a little of-their-time - a bawdy, pantomime tone prevails throughout - children and adults alike reveled in the risqué humor.

Yes, it’s early in the year, but when you’re immersed in the story, the Christmas spirit fills the air - this show is the perfect way to kick off the festivities. Indeed, it seems ‘the best way of spreading Christmas cheer’ really is ‘singing loud for all to hear’.

To quote Buddy himself, you’d have to be a ‘cotton headed ninny muggins’ to miss this feel-good family spectacular. 

Four Stars

Elf the Musical was reviewed on Tuesday 11 November by Todd Jennings at The Wolverhampton Grand Theatre, where it runs until Sunday 16 November